What's on tap | PoconoRecord.com

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BASEBALL

ESU BASEBALL WINTER CLINIC

The ESU Baseball program would like to invite T-ball, Little League, middle school and high school players to attend a developmental clinic series with college-level instruction in hitting, defense, and pitching. Players will participate in their age group. The clinic will be held at Koehler Fieldhouse, cost is $50 per session. Attend all six sessions get one free ($250). The sessions are as follows:

Sun, Jan. 20 ? 8-10 a.m. (Hitting)

Sun, Jan. 20 ? 10:30 a.m.-12:30 p.m. (Defense/Pitcher/Catcher)

Sun, Jan. 27 ? 8-10 a.m. (Hitting)

Sun, Jan. 27 ? 10:30 a.m.-12:30 p.m. (Defense/Pitcher/Catcher)

Sun, Feb. 3 ? 8-10 a.m. (Hitting)

Sun, Feb. 3 ? 10:30 a.m.-12:30 p.m. (Defense/Pitcher/Catcher)

Prepare for the upcoming season. The hitting clinic consists of swing mechanics, station work, and live hitting. Defensive clinic consists of positional group work with pitchers and catchers working on proper mechanics and techniques.

To attend, please contact ESU head coach John Kochmansky at 570-422-3263 or jkochmansky@esu.edu. A registration form is also available on the ESU baseball website via www.esuwarriors.com.

TITANS BEGIN WINTER WORKOUTS

The NorthEast Titans baseball club will soon start its annual winter workouts and conduct tryouts for its travel baseball teams (age as of April 30, 2013). The workouts will incorporate proven methods that emphasize proper mechanics and baseball fundamentals. If you are interested in travel baseball and/or you want to receive quality offseason instruction from experienced coaches, please contact Blaine Fardella at b.fardella1@gmail.com for the 10U level or Kevin Dillon (northeasttitansbaseball@gmail.com) at the 8U and 9U levels. The workouts will be held on Tuesday and Thursday evenings at Summit Lanes in Pocono Summit. Please note that you do not need to be a rostered player to participate in the workouts.

BASKETBALL

PYBA

The Pocono Youth Basketball association is gearing up for the 2012-2013 season. We will begin registration in August during the open house at the various Schools on the PMSD West campus. This program is open to all boys and girls in grades 2nd-12th who live or attend school in the west part of the district. We will also have online registration. We are looking for coaches and volunteers as well. For further information please call our hotline at (570) 894-2575 or check out our website at www.PYBA1.com.

S.T.A.R INSTRUCTIONAL BASKETBALL

This program is designed for boys and girls ages 6?12. The main goals of this program are to ensure that every child has fun and has the opportunity to learn the game of basketball and rules of play. Come join Coach Victor on Tuesdays from 6-7 p.m. at the YMCA. To pre-register, visit the YMCA at 809 Main Street, Stroudsburg, PA or register online at www.poconoymca.org. For more information please contact Nicole Hill at 570-421-2525 or nhill@poconoymca.org.

DOG SLEDDING

POCONO MANOR DOG CARTING

Arctic Paws Dog Sled Tours is a family owned local business that has been winter dog sledding at the Inn at Pocono Manor for the past eight years. Dog carting, uses a specially designed cart to exercise and train the Huskies. The sessions will be from 12-7 p.m. on Saturdays and Sundays from April to November. Cost is $45 per person (must be at least five-years-old). For more information, see our website at www.arcticpawsdogsledtours.com. Or, call (570) 216-2551 or email pawscarting@yahoo.com.

FISHING

TROUT UNLIMITED OFFERS

FLY-TYING CLASSES

With the recent arrival of winter, now is the perfect time to hone and refine your essential fly-tying skills. In its continuing effort to provide free fly-tying classes and workshops to the general public, as well as its own members, the Brodhead Chapter of Trout Unlimited is offering a unique Saturday morning program to kick off its winter fly-tying programs and activities. On three consecutive Saturdays, Jan. 5, 12 and 19 from 9 am until 12 p.m., members of BTU will be on-hand at the Monroe County Environmental Education Center located at 8050 Running Valley Road in Bartonsville, right off Route 611, to teach their favorite and highly effective Pocono trout-catching patterns! The chief instructor for this course is PA State Champion fly-tier Scott Cesari, and he will be joined by the Master Fly-Tiers of the Brodhead TU Chapter. Bring your vise and fly-tying tools and learn how to tie flies that really catch trout from some of the best fly-tiers in the northeast, including Eric Baird, Tom Battista, Don Baylor, Gerry Bortz, Todd Burns, Will Daskal and Bob Stevens. As always, instruction for this comprehensive course is absolutely free; however, there is a small $15 fee that simply covers the material packets required to tie several flies for each of the patterns covered in class.

For more information and to register for this ever-popular fly-tying class, contact BTU Chapter President, Tom Battista, at 570-236-1734, or send Tom an email at: mooseowl511@gmail.com. In addition, you can always get up to date information on the Chapter's website which is always just a click away at the following URL: http://www.BrodheadTU.org

SKIING

BIG POCONO SKI CLUB

Come join the Big Pocono Ski Club for a more active life and a chance to meet new friends. Besides skiing, we also participate in tennis, biking, kayaking and golf. Day trips, picnics, seasonal parties and monthly dinners called "Mahogany Ridge" are also fun activities. We have monthly meetings on the second Thursday of each month. We meet at the Chateau Resort on Cameback Road. For more information about our club, call (570) 620-9272 or (570) 646-0221. Members, please check your newsletter for other private club events.

Jan. 4 ? Ski day at Elk Mountain - meet 9 Am in the lodge at Elk

Jan. 10 ? General Membership Meeting - Chateau Resort, 7:30 p.m.

Jan. 11 ? Skiing at Jack Frost - meet in lodge at Jack Frost - 9 a.m.

Jan. 23 ? Mahogany Ridge - Studebaker's in Bartonsville 7 p.m.

Feb. 4 ? Skiing at Camelback - meet in the West Cafeteria at Camelback - 8:30 AM

Feb. 8-9 ? Ski trip to Wyndham, New York - call for more information

Feb. 14 ? General Membership Meeting - Chateau Resort - 7:30 p.m. (special meeting about Snowmass trip)

Feb. 23 to March 2 ? Annual Ski trip - Snowmass, Colorado (trip is closed).

March 14 ? General Membership Meeting - Chateau Resort - 7:30 p.m.

March 16th ? Bowling at Skylanes and dinner at Peppe's - more info to follow

SOCCER

NEW CHALLENGER SOCCER DIVISION

Our new Challenger Soccer division will be presented through our partnerships with the Pocono Family YMCA and the Pocono Mountain School District and join the current offerings of baseball and basketball. These programs are for youth who are developmentally and/or physically challenged. Our newest offering is designed to help players to enjoy the sport of soccer in a fun, safe and non-competitive environment. Challenger sports opportunities began six years ago with the baseball team sponsored through our partnership with the Big Pocono Little League and has had terrific response. With our partnership organizations and sponsorships the Challenger crew is able to provide the opportunities for all kids to be participants, rather than spectators cheering for their siblings. In order to be able to move forward, we need the support of local companies for sponsorships of the four new soccer teams and donations from the community to help purchase equipment for the teams. Our goal is $1,500 of which $1,000 is via sponsorships. We have already received a commitment for one team sponsorship. Our season begins on Sunday, Oct. 6 and runs through Sunday, Nov. 11. If you have questions about our organization, please email bob.cooney@yahoo.com or call 973-896-4208.

SPRING INTRAMURAL SOCCER SIGN-UPS

FC Pocono offers the region's best, most cost-effective intramural soccer program. In person sign-ups for the Spring 2013 season will be held on Friday, Feb. 1 and Monday, Feb. 4 at Waterfront Park in East Stroudsburg/Marshalls Creek from 6-8 p.m. You can also sign up online starting Jan. 1. Program Benefits: Game Referees, Physical Exercise, Opportunities to Advance, Coaches Training, Intra-Club Competition, Low Stress/GREAT FUN! Sign up: www.fcpocono.org for players and coaches.

YOUTH SPORTS CLASSES

HIP HOP, BALLET AND TUMBLING

The YMCA will be offering three new classes starting running on a monthly basis. The classes will include Hip Hop, Ballet and Tumbling. All classes will be approx. 45 minutes. Please pre-register at least one week before the start of classes. Tumbling & Ballet Combo for ages 3-6 will be held on Saturdays at 10:30 a.m. Tumbling Ages 7 & up from 11:15-12 p.m. Hip Hop for ages 3-6 will be held on Mondays at 5:30 p.m. and at 6:15 p.m. for ages 7 & up. For more information contact Nicole at 570-421-2525 ext. 124 or stop by the YMCA to register in person or register online at www.poconoymca.org. Please register at least one week prior to the start of the program.

POCONO DOME

WINTER SOCCER LEAGUE

Session I Indoor Soccer Leagues: 6v6 (5 plus keeper)

8 week Season ? games played Monday, Tuesday, and Sunday evenings

Leagues begin Jan. 20

Boys and Girls Divisions ? U10, U12, U14, High School

Adult Divisions ? Men's League, Women's League

Team or individual registrations available

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Robert Sabola at Rsabola@neimansportsgroup.com

Registration Deadline: Jan. 14

LACROSSE LEAGUES

Indoor Winter Lacrosse Leagues: 7v7 (6 plus keeper)

6 week season ? games played Friday evenings

Leagues begin Friday, Jan. 25.

Grade School and High School Boys Divisions ? U9, U11, U13, U15, High School

Team or individual registrations available

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Robert Sabola at Rsabola@neimansportsgroup.com

Registration Deadline: Jan. 18

FIELD HOCKEY LEAGUES

Session I Indoor Field Hockey Leagues: 6v6 (5 plus keeper)

8 week season ? games played Tuesday evenings

Leagues begin Tuesday, Jan. 22

Grade School, High School, and Adult Divisions ? U14, U16, U19, Women's Open

Team or individual registrations available

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Robert Sabola at Rsabola@neimansportsgroup.com

Registration Deadline: January 14, 2013

BASEBALL LEAGUES

Session I Indoor Baseball Leagues: 9v9

8 Week Season ? games played Wednesday evenings

Leagues begin Wednesday, Jan. 23

Youth Divisions ? U8, U10, U12, U14

Team or individual registrations available

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Tim Bremen at Tbremen@neimansportsgroup.com

Registration Deadline: Jan. 14.

SOFTBALL LEAGUES

Session I Indoor Softball Leagues: 9v9

8 week season ? games played Thursday evenings

Leagues begin Thursday Jan. 24.

Fast-Pitch Grade School and High School Divisions: U12, U14, U16, U18

Slow-Pitch Adult League ? Open Men's Division

Team or individual registrations available

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Tim Bremen at Tbremen@neimansportsgroup.com

Registration Deadline: Jan. 14.

FLAG FOOTBALL LEAGUES

Session I Indoor Flag Football Leagues

8 week season ? games played Sunday evenings

Leagues begin Sunday, Jan. 13.

Youth Divisions: U8, U10, U12

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Tim Bremen at Tbremen@neimansportsgroup.com. Registration Deadline: Jan. 7.

DODGEBALL/ULTIMATE FRISBEE LEAGUES

High School and Adult Recreation League Divisions: 10v10 Dodgeball and Kickball

8 week season ? games played on Friday night

Leagues begin, Feb. 1.

Team or individual registrations available

Ultimate Frisbee Open League: Age (16+) 8v8 Ultimate Frisbee

8 week season ? games played on Sunday night

Registration: visit www.poconodome.com for league schedule, pricing, and information

Contact: Robert Sabola at Rsabola@neimansportsgroup.com. Registration Deadline: Jan. 21.

AGILITY TRAINING

Athletes and non-athletes in grades 6?12 who would like to reach your full potential mentally and physically by improving your speed, agility, quickness, flexibility and muscle recruitment, this is the program for you. If you are willing to work hard and bring energy to each session, you can improve your physical fitness while learning teamwork, sportsmanship and building self confidence.

WHO ? 6th to 12th graders (boys and girls)

Where ? Swiftwater Elementary Center

When ? Session 1: Jan. 8-31, Tuesdays & Thursdays, 6:30?7:30 p.m.; Session 2: Feb. 5-28, Tuesdays & Thursdays, 6:30?7:30 p.m.

Cost ? Each session is $99. Register for both sessions for $175.

To register contact Kim Ernsberger, HJP Parks Recreation Manager at 570-629-0966 or e-mail Recmanager@hjpparks.org.

TRACK & FIELD

Holiday Clinic at ESU

The staff of ESU track & field will be hosting its 5th annual Holiday Field Clinic at Koehler Fieldhouse Thursday, Friday and Saturday, Dec. 27-29 from 9 a.m.-4 p.m. These are for field events ? Shot, Discus, Javelin, Long Jump, Triple Jump, High Jump. Learn the techniques and drills we teach our Warrior athletes to get ready for your upcoming season. Coach Merli will be providing hurdle sessions on Thursday and Friday. Cost is $55 per session and includes lunch. Come to one, two or all three sessions. There will be an indoor shot and indoor weight competition Saturday at 1 p.m. Details on the ESU Warriors website under the Men's or Women's Track Link. Contact Coach Merli at 570-422-3249 or cmerli@esu.edu. Don't forget our 26th annual Red & Black HS/Open Indoor track meet on Friday, Jan. 11 at 5 p.m. Your school does not have to sponsor indoor track to participate. Ages- youth through post collegiate and masters welcome. Details also on the ESU Warriors website under the track links.

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Rare tornado damages nursery in Watsonville

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iPhone 4 4s Hard Case - VW Bus Blue Teal Volkswagon Retro - Phone Cover IP4C by LuckybrewDesigns

Happy Holidays! Please Read Below:

Your order will ship out the week of December 23, and will not make the cut off for Christmas delivery - holiday orders have come and gone. Please feel free to place an order and we will ship out in the order of which they were placed! We wish everyone a happy and safe holiday!

----------------------------------------------------------------------
Case for iPhone4 or 4s - Sprint, Verizon, AT&T or Virgin Mobile Phone

If you have any questions or custom requests, feel free to convo us! =)

MATERIAL: available in Rubber or Plastic.
COLORS: available with black, white or clear sides (top is imprinted with design shown).

BLACK WILL BE SENT UNLESS CLEAR OR WHITE IS INDICATED IN COMMENTS TO SELLER DURING CHECKOUT.

All of our cases:

- are custom made to fit all of the iPhone 4 and 4s models.
- have all openings for buttons, jacks and camera.
- made in house per order.
- are permanently printed and will not fade, crack or peel.

This item may be personalized! Upon purchase, tell us if you would like to change the wording on the license plate of your VW Bus by noting it in the "notes to seller" section!

Have any questions? Contact the shop owner.
Case for iPhone4 or 4s - Sprint, Verizon, AT&T or Virgin Mobile Phone

Choose from a variety of different colors and materials:

- Black Plastic
- Black Rubber
- White Plastic
- White Rubber
- Clear Plastic

Upon purchase, please leave your case requests in the "notes" section of your checkout.

If no color or material is sent to us, we we'll go a head and choose for you.

All of our cases:

- are custom made to fit all of the iPhone 4 and 4s models.
- have all openings for buttons, jacks and camera.
- made in house per order.
- are permanently printed and will not fade, crack or peel.

This item may be personalized! Just leave your requests in the "notes to seller" section upon purchase, and we will take care of the rest!

*-*-*- FAQ -*-*-*

Q: Is the image less sharp or clear depending on which material I choose?
A: No, the image is printed on a hard metal and is consistent no matter which material you choose.

Q: How long will it take to receive my order?
A: We try to get every order out promtly. We guarantee your item being shipped within 3 business days (holidays and weekends are not business days) of cleared payment.

Q: Can I request a change or addition to the design?
A: Absolutely! All designing is done in house so we can make any changes right on the spot. Simply put your requests in the "notes" section upon purchase.

Q: Will the iphone 4/4s cases fit my iPhone 3G?
A: No, unfortunately these cases are specifically for the iPhone 4/4s. We currently do not have any iPhone cases for the 3G.

Have any questions? Contact the shop owner.

Source: http://www.etsy.com/listing/107104665/iphone-4-4s-hard-case-vw-bus-blue-teal

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mcbridejamies: Self-Improvement Chapter 1: The Addiction of ...

Posted by support | Posted in Life transformation stories | Posted on 28-12-2012-05-2008

0

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

I just talk about the difficulties behind being depressed and being too familiar with being depressed. There is a way to become addicted to the feeling of depression, and it?s as hard to deal with as any street drug.

Read the original: Self-Improvement Chapter 1: The Addiction of Depression

Source: http://massivevaluegiveaway.com/blog/life-transformation-stories/self-improvement-chapter-1-the-addiction-of-depression/

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A Brief But Informative History of Cellphones

A Brief But Informative History of Cellphones Cellphones, or cellular mobile phones, are indispensable tools these days. These communication devices not only are utilized to make and get calls or texts, but may also be applied for sending and getting emails, logging in to the web, playing games, movies, music, and more. Here?s a short but refreshing appear at the background of cellphones. The Development of Wireless Engineering in the Early 1900?s In 1908, an inventor named Nathan B. Stubblefield was granted patent by the US government, to develop a wireless telephone technologies process. In 1921, the very first utilization of a radio telephony service was noticed on first-class passenger trains that run the Berlin-Hamburg route in Germany. In the US, the initial radio receiver was produced from the Galvin Manufacturing Company, and it was called the Walkie Talkie. The model was referred to as the Motorola SC-300. The first persons to make use of the Walkie Talkie were the police departments, who liked it since it made available police personnel a continuous source of communication, even after they were mobile. Mobile Phone Technology after Planet War 2 The very first official ?cellphones? had been utilized by the Swedish Police in 1946, and it functioned by connecting a hand-held telephone for the central telephone network. These early cellphones were equivalent to two-way radio phones that were utilized in automobiles and taxis for portable communication. Engineers from Bell Labs inside the US also created a engineering or architecture made from hexagonal cells, and these had been created for telephone use in automobiles. In 1950, radio phones were used by the US military for communication and civil services Cellphone Development in the ?60s The electronic components and elements which are applied in today?s generation of cellphones were created throughout the 1960?s. Within the 60?s cellphone technologies was currently readily available, nonetheless its use was only restricted to a specific block of areas, because the cell locations had been only base stations which covered a restricted land area. For the duration of these times, calls may very well be made, but in the event the cellphone user traveled beyond the boundaries with the cell area, the signal got blocked or went dead. Cellphones inside the star phone 70?s and 80?s In 1971, A US communications corporation, AT&T, requested a public cellular telephone service from the Federal Communications Commission (FCC). The request on the other hand,was only processed following a decade. The early cell telephone frequencies were of 824 to 894 MHz Band for the Advanced Mobile Telephone Service or AMPS. The advent of analog cellphone service began in 1982, and this continued until 1990. Cellphones within the 21st Century In 1999, the first-ever full-fledged World wide web telephone service was introduced by Japanese organization NTT Docomo. The following year, mobile phone advertising very first appeared in Finland, when a free SMS text service was launched, and was sponsored by advertisers. In 2001, the pre-commercial 3G trial network was also launched by NTT Docomo, and soon right after, Sony and Ericsson agreed to create a joint enterprise, which was termed Sony-Ericsson, for the cube tablet pc development and manufacture of high-end cellphones.

Source: http://www.smartask.com.au/78883/a-brief-but-informative-history-of-cellphones

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Gunman dead after shooting 3 cops at station

Three New Jersey police officers are in the hospital after being shot inside a police station by a man being processed for a domestic incident. MSNBC's Thomas Roberts reports.

By Jason White, NBC News

The gunman who shot three officers after a "violent struggle" at a New Jersey police station early Friday is dead, officials said.

The suspected shooter had been brought into Gloucester Township Police station?for a domestic incident when he got into a confrontation with officers, reported?NBC's Philadelphia affiliate, NBC 10.

---

"A violent struggle occurred while the suspect was being processed," Deputy Chief David Harkins said. The man was able to grab a gun and then opened fire.

One of the injured officers, who was rushed to surgery after being shot below his bulletproof vest, is listed in stable condition. The other two were treated for graze wounds and released.?

The shooter was killed by police during the confrontation, according to Chief W. Harry Earle.?The investigation was ongoing.?

Gloucester is located in central New Jersey, about 15 miles outside Philadelphia.

Please check back for more as this story develops.

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Source: http://usnews.nbcnews.com/_news/2012/12/28/16211363-gunman-dead-after-shooting-3-cops-at-nj-police-station?lite

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Indian rape victim, whose attack sparked massive protest, dies (Americablog)

Share With Friends: | | Politics - Top Stories Stories, News Feeds and News via Feedzilla.

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Cynthia Jorge: Freaked Out! In Hiding!

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Baltimore's Washington Monument Damaged When Dozing Driver Crashes Into Wall

A car crashed into a Washington Monument park wall on Thursday at approximately 10 a.m., overturning and injuring a passenger and damaging the historic monument.

The flipped over four-door gray sedan blocked traffic on Washington Place just south of the 178-foot column to West Centre Street for at least an hour while police investigated and roped off a damaged stone wall in the park's South Garden.

Two men were in the car, which was a rental vehicle licensed in Connecticut, when the driver fell asleep and crashed into the wall, causing the car to flip over, police spokesman Det. Vernon Davis said. The driver was uninjured but paramedics transported the passenger to University of Maryland Medical Center with neck and back injuries.

No one else was involved or injured. Davis did not know if either men wore seat belts. Both air bags in the four-door sedan could be seen visibly deployed at the crash scene, where the bumper and a tire had broken off from the crumpled car.

Police roped off the areas of the park near the accident and warned people that the stone wall was in danger of falling. Davis acknowledged that the historic park was damaged but it was too soon to estimate the extent.

The Washington Monument column was built in 1829. The wall the car struck, just south of the column, is part of the smaller Lafayette Monument, built on one of the park's four squares. Dedicated in 1924, the Lafayette Monument features a bronze sculpture of the famous French aristocrat and military officer riding a marching horse. The Marquis de Lafayette served as a major-general in the Continental Army under George Washington and was also a powerful liaison to France, garnering French support that helped the Continental Army defeat the British.

In a Dec. 5 op-ed article in the Baltimore Sun, Mark R. Fettig, a founding board member and vice president of the Mount Vernon Place Conservancy, dedicated to restoring and maintaining the Washington Monument, said the park had fallen into disrepair and was in drastic need of restoration. Working with the city, his group proposed a $3 million public-private restoration project of which $1.5 million has already been raised.

jgeorge@baltsun.com

Twitter.com/justingeorge ___

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Source: http://www.huffingtonpost.com/2012/12/27/baltimore-washington-monument-car-crash_n_2371120.html

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Are You Here For Email Promoting Advice? - Internet Marketing ...

Because people are always online and checking their emails, it?s a good idea to use marketing via email to get in touch with people that are interested in your business. If you are considering starting your email marketing campaign, this article will provide you with some advice that can help you start today.

Remember that your email list is meant to increase your business profits. This means that each email must make the readers close in terms of buying. This can be done in a few different ways, including providing information on new product launches, revealing new ways to use existing products, or offering discounts on popular products.

All images included in the messages should be tagged with Alt data. Alt tags will replace any picture that doesn?t load or isn?t allowed to. The tag should appropriately describe the missing image. Your links should also contain these tags.

Make sure your emails will grab your customers attention. This might require a bit of trial and error. If something is not working for you, try a different approach. Try a variety of techniques until you find those that work best for your business.

Do not send marketing emails to those who have not requested them. Anyone who receives an email they didn?t ask for will get angry and is likely to report you for spamming them. This is very bad for business and you may be blocked by certain Internet providers.

If your company has developed a branding practice prior to the start of your e-mail marketing program, then keep your future emails consistent with that established branding. Use the same color pattern you use regularly, while also including your company logo on each email communication you send out. Brand familiarity and recognition are an important key to successfully marketing any business.

Send emails with only text. While interesting and fun, images increase load times and can cause your message to be ignored. Many people will be viewing the email on slower connections, or connections with metered bandwidth, so keep that in mind. Try and focus more on the quality of your content rather than creating pretty images. Doing this makes it more likely that people will stick with you.

Sending an email to your list more than once every seven days is a bad idea. Most likely, your subscribers receive dozens of emails every day. Sending several emails a week can eventually result in people deleting what you send without even taking a proper look and ignoring your hard created content.

Add personalization into your emails. Look beyond just adding the name of your recipient to your message. Make use of all the information your customers have provided to you. Take the time to divide your mailing list into various groups that happen to share something in common. This will allow you to make adjustments to your email in order to tailor to each group.

It is vital to gain permission from everyone you are going to email before you send any out. Unwelcome emails soliciting goods or services are bothersome. If you send out unsolicited email, it could even hurt your company. Concentrate your efforts on marketing strategies that are well received.

When following up with your prospects, you should consider sending a follow-up email that includes a message about your products or services. Tell them about discounts or sales, and suggest items that they might be interested in based on their original purchase. You can conclude your email by offering a 30-day money-back guarantee.

Do not forget colors and your brand?s logo in your emails. Your subscribers are already familiar with your website and they are used to associating those colors, designs and logo with you. Making these e-mails look familiar will make them more likely to be read before deletion.

Make use of the subscription information you collect to make your customer?s shopping experience easier. If a customer uses an embedded link from an email you sent to get to your site, make it so that their subscription auto-fills onto the purchasing paperwork. This makes things simpler and increases the chance that they will make a purchase.

Don?t send emails that require images to present information. A lot of email clients do not display images right away. Your messages may look strange or be impossible for some people to read if the information depends too heavily on graphics. You should always present vital information in plain text, and make certain that all of your images utilize alt tags.

Make subscribing to your emails easy, but never pressure consumers to do so. Reassure customers that you won?t sell their email addresses, and point out the advantages of signing up. You need to have your customer?s information in order to be successful at e-mail marketing.

Marketing via email can be made more effective by giving your customers options. It is a good idea to allow subscribers to select the quantity of emails they will receive, along with the frequency at which these emails are sent. Any information provided by the subscriber should also be at their discretion. Giving control to the subscriber will make them feel more comfortable. They will be more likely to sign up.

Make sure you get permission from all customers whom you send correspondence to via email. By doing so, your gain customer trust, and protect your reputation. You may even be banned by some ISPs and this can severely impact your business in a negative way.

Make your emails customized. Tell them about special offers and discounts. Give them information about products they may be interested in based on purchases they?ve already made. There?s an old saying that it takes more time and money to get a new customer than to get a repeat customer, and that holds true for email marketing, as well.

This article includes a bunch of information you should be sure to remember. So, you?ll want to read this article a few times to ensure you retain all of the tips to help you reach your goals.

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The most effective WEB OPTIMIZATION Business Throughout ...

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Source: http://www.nareke.info/the-most-effective-web-optimization-business-throughout-boston-massachusetts/

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Slate?s 2012 Longreads

??The Wedding: Will and Erwynn met at church and fell in love. But they had a big problem??don?t ask, don?t tell.? The unlikely story of the first gay military union,? by Katherine Goldstein.

Photo by Jeff Sheng.

We?ve gathered the best of Slate?s 2012 longreads below, on everything from the crisis in American walking to the rise and fall of Prog rock. Perfect for long flights and traffic-clogged car rides!

?Where?s _why? What happened when one of the world?s most unusual, and beloved, computer programmers disappeared,? by Annie Lowrey. As Lowrey challenges herself to learn computer programming, she stumbles onto the case of a ?Ruby on Rails,? a coding whiz who mysteriously vanished in 2009.

?The Chickens and the Bulls: The rise and incredible fall of a vicious extortion ring that preyed on prominent gay men in the 1960s,? by William McGowan. When the FBI and the NYPD uncovered a network of blackmailers shaking down gay targets in 1965, they did something unexpected. Rather than shrugging, or arresting the victims, they worked their way into the ring and broke it open, using, for the first time, the resources of law enforcement to defend the rights of persecuted gay men.

?The Crisis in American Walking: How we got off the pedestrian path,? by Tom Vanderbilt. What strolls on four legs in the morning, two legs at noon, and three legs in the evening? Not man, anymore, says Vanderbilt, digging into the strange and unsettling decline of on-foot ambulation in the United States. His four-part series explores reasons for the drop-off, pedestrian walking habits, urban ?walkability? scores, and strategies for getting America back to bipedalism.

?The Wedding: Will and Erwynn met at church and fell in love. But they had a big problem??don?t ask, don?t tell.? The unlikely story of the first gay military union,? by Katherine Goldstein. Goldstein follows two men in the armed forces down the winding road to marriage, just nine months after the repeal of the ban on openly gay soldiers.

?Georgia?s Hunger Games: Fewer than 4,000 adults in the southern state receive welfare, even as poverty is soaring. How Georgia declared war on its poorest citizens?leaving them to fight for themselves,? by Neil deMause. Rising poverty rates, plunging welfare rolls, and a state government that sees financial aid as a gladiatorial contest: The dystopian reality in Georgia could have risen from the pages of a Suzanne Collins novel. Combining grim statistics and face-to-face conversations with poor Americans, deMause argues for a policy overhaul. ?

?The Conversion: How, when, and why Mitt Romney changed his mind on abortion,? by William Saletan. Saletan follows the candidate?s fluctuating attitude on abortion from pro-choice to pro-life?and explains the significance of the shift.

?Prog Spring: The brief rise and inevitable fall of the world?s most hated pop music,? by David Weigel. Weigel explores the overstuffed, visionary madness of progressive (?prog?) rock.

?How To Measure for a President,? by John Dickerson. What does it take to be an effective commander (and everything else)-in-chief? Dickerson proposes a checklist of traits?note the absence of leadership?we should look for whenever we evaluate candidates for the highest office in the land.

?The Case of the Mormon Historian: What happened when Michael Quinn challenged the history of the church he loved,? by David Haglund. Faith and intellectual inquiry don?t always go hand-in-hand, especially when that (Mormon) hand wants to chronicle the ?problem areas? of the LDS past. In his study of historian Michael Quinn, Haglund paints a moving portrait of a man torn between loyalty to his church and hunger for the truth. ??

?Free To Be: Forty years ago this fall, a bunch of feminists released an album. They wanted to change ? everything,? by Dan Kois. In 1972, one record revolutionized the way a generation of kids?and their parents?thought about gender. Interlacing the history of Free To Be You and Me with anecdotes from his own life as a father, Kois explains why the oddball hippie album still matters in 2012.

Source: http://feeds.slate.com/click.phdo?i=bdbc397155b7e1317b6fe4409d2580c1

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Strange behavior: New study exposes living cells to synthetic protein

Dec. 27, 2012 ? One approach to understanding components in living organisms is to attempt to create them artificially, using principles of chemistry, engineering and genetics. A suite of powerful techniques -- collectively referred to as synthetic biology -- have been used to produce self-replicating molecules, artificial pathways in living systems and organisms bearing synthetic genomes.

In a new twist, John Chaput, a researcher at Arizona State University's Biodesign Institute and colleagues at the Department of Pharmacology, Midwestern University, Glendale, AZ have fabricated an artificial protein in the laboratory and examined the surprising ways living cells respond to it.

"If you take a protein that was created in a test tube and put it inside a cell, does it still function," Chaput asks. "Does the cell recognize it? Does the cell just chew it up and spit it out?" This unexplored area represents a new domain for synthetic biology and may ultimately lead to the development of novel therapeutic agents.

The research results, reported in the advanced online edition of the journal ACS Chemical Biology, describe a peculiar set of adaptations exhibited by Escherichia coli bacterial cells exposed to a synthetic protein, dubbed DX. Inside the cell, DX proteins bind with molecules of ATP, the energy source required by all biological entities.

"ATP is the energy currency of life," Chaput says. The phosphodiester bonds of ATP contain the energy necessary to drive reactions in living systems, giving up their stored energy when these bonds are chemically cleaved. The depletion of available intracellular ATP by DX binding disrupts normal metabolic activity in the cells, preventing them from dividing, (though they continue to grow).

After exposure to DX, the normally spherical E. coli bacteria develop into elongated filaments. Within the filamentous bacteria, dense intracellular lipid structures act to partition the cell at regular intervals along its length. These unusual structures, which the authors call endoliposomes, are an unprecedented phenomenon in such cells.

"Somewhere along the line of this filamentation, other processes begin to happen that we haven't fully understood at the genetic level, but we can see the results phenotypically," Chaput says. "These dense lipid structures are forming at very regular regions along the filamented cell and it looks like it could be a defense mechanism, allowing the cell to compartmentalize itself." This peculiar adaptation has never been observed in bacterial cells and appears unique for a single-celled organism.

Producing a synthetic protein like DX, which can mimic the elaborate folding characteristics of naturally occurring proteins and bind with a key metabolite like ATP is no easy task. As Chaput explains, a clever strategy known as mRNA display was used to produce, fine-tune and amplify synthetic proteins capable of binding ATP with high affinity and specificity, much as a naturally occurring ATP-binding protein would.

First, large libraries of random sequence peptides are formed from the four nucleic acids making up DNA, with each strand measuring around 80 nucleotides in length. These sequences are then transcribed into RNA with the help of an enzyme -- RNA polymerase. If a natural ribosome is then introduced, it attaches to the strand and reads the random sequence RNA as though it was a naturally-occurring RNA, generating a synthetic protein as it migrates along the strand. In this way, synthetic proteins based on random RNA sequences can be generated.

Exposing the batch of synthetic proteins to the target molecule and extracting those that bind can then select for ATP-binding proteins. But as Chaput explains, there's a problem: "The big question is how do you recover that genetic information? You can't reverse transcribe a protein back into DNA. You can't PCR amplify a protein. So we have to do all these molecular biology tricks."

The main trick involves an earlier step in the process. A molecular linker is chemically attached to the RNA templates, such that each RNA strand forms a bond with its newly translated protein. The mRNA-protein hybrids are exposed to selection targets (like ATP) over consecutive rounds of increasing stringency. After each round of selection, those library members that remain bound to the target are reverse-transcribed into cDNA (using their conveniently attached RNA messages), and then PCR amplified.

In the current study, E. coli cells exposed to DX transitioned into a filamentous form, which can occur naturally when such cells are subject to conditions of stress. The cells display low metabolic activity and limited cell division, presumably owing to their ATP-starved condition.

The study also examined the ability of E. coli to recover following DX exposure. The cells were found to enter a quiescent state known as viable but non-culturable (VBNC), meaning that they survived ATP sequestration and returned to their non-filamentous state after 48 hours, but lost their reproductive capacity. Further, this condition was difficult to reverse and seems to involve a fundamental reprogramming of the cell.

In an additional response to DX, the filamentous cells form previously undocumented structures, which the authors refer to as endoliposomes. These dense lipid concentrations, spanning the full width of the filamented E. coli, segment the cells into distinct compartments, giving the cells a stringbean-like appearance under the microscope.

The authors speculate that this adaptation may be an effort to maintain homeostasis in regions of the filamentous cell, which have essentially been walled off from the intrusion of ATP-depleting DX. They liken endoliposomes to the series of water-tight compartments found in submarines which are used to isolate damaged sections of the ship and speculate that DX-exposed cells are partitioning their genetic information into regions where it can be safely quarantined. Such self-compartmentalization is known to occur in some eukaryotic cells, but has not been previously observed in prokaryotes like E. coli.

The research indicates that there is still a great deal to learn about bacterial behavior and the repertoire of responses available when such cells encounter novel situations, such as an unfamiliar, synthetic protein. The study also notes that many infectious agents rely on a dormant state, (similar to the VBNC condition observed in the DX-exposed E. coli), to elude detection by antibiotics. A better understanding of the mechanisms driving this behavior could provide a new approach to targeting such pathogens.

The relative safety of E. coli as a model organism for study may provide a fruitful tool for more in-depth investigation of VBNC states in pathogenic organisms. Further, given ATP's central importance for living organisms, its suppression may provide another avenue for combating disease. One example would be an engineered bacteriophage capable of delivering DX genes to pathogenic organisms.

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Story Source:

The above story is reprinted from materials provided by Arizona State University. The original article was written by Richard Harth.

Note: Materials may be edited for content and length. For further information, please contact the source cited above.

---

Journal Reference:

1. Shaleen B. Korch, Joshua M. Stomel, Megan A. Le?n, Matt A. Hamada, Christine R. Stevenson, Brent W. Simpson, Sunil K. Gujulla, John C. Chaput. ATP Sequestration by a Synthetic ATP-Binding Protein Leads to Novel Phenotypic Changes inEscherichia coli. ACS Chemical Biology, 2012; : 121203123002005 DOI: 10.1021/cb3004786

Note: If no author is given, the source is cited instead.

Disclaimer: Views expressed in this article do not necessarily reflect those of ScienceDaily or its staff.

Source: http://feeds.sciencedaily.com/~r/sciencedaily/~3/HOgFMtBFq6s/121227143001.htm

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Today on New Scientist: 27 December 2012

Best videos of 2012: Spiderman skin stops a bullet

Watch reinforced skin stop a speeding bullet, at number 4 in our countdown of the top videos of the year

Gastrophysics: Some said 'more', others said 'meh'

Network theorists model everything from internet traffic to disease spread. But can they tease out titillating new taste combos? New Scientist gets cooking

Best videos of 2012: Sea lice reduce pig to bones

Watch a microscopic mob devour a pig carcass underwater, as we reach number 5 in our best videos of the year.

2012 review: The year in space

A Mars rover's daredevil landing, a private space-flight boom, and a man leaping from the stratosphere were among the top space news events this year

Photo puzzle: Can you make the connection?

Correctly match up 16 pairs of science-inspired images and enter a draw to win a state-of-the-art Olympus E-PL5 digital camera

Shiver me timbers: The coolest warship ever made

Unsinkable and bulletproof, battleships made from icebergs were the great hope of the second world war, says Stephen Battersby

2013 Smart Guide: Next-generation video games

The upcoming round of consoles promises to deliver a far more immersive video-gaming experience, with super-high-definition and multi-screen action

Dangerous liaisons: Animals' tangled love lives

The surprising mate choices of certain animals are forcing us to reconsider our views of evolutionary theory

Three gods: The hardest logic puzzle ever

Tackle this logisticians' parlour game and you may be a bit closer to understanding the nature of truth itself, says Richard Webb

2012 review: The year in environment

From the devastation wrought by superstorm Sandy to vanishing Arctic sea ice, we round up the biggest environment stories of the year

Feast for the senses: Cook up a master dish

Trick your dinner guests into thinking you're a master chef by manipulating all their senses

2013 Smart Guide: Hot computing for a cool billion

Six mega-projects, from a supercomputer brain simulation to a real-life SimCity on a global scale, are vying for two prizes, each worth $1 billion

New Scientist 2012 holiday quiz

Anatomical incongruities, why men are like fruit flies, a boson by any other name, and much more in our end-of-year quiz

2013 Smart Guide: Supercomet to outshine the moon

A gas cloud crashing into the black hole at the centre of the galaxy and a naked-eye comet promise celestial fireworks in 2013

Dangerous liaisons: Fatal animal attractions

Humans aren't the only animals that can run into trouble when choosing a mate, discovers David Robson

2012 review: Zoologger's 12 beasts of Christmas

Zoologger is our weekly column highlighting extraordinary animals - and occasionally other organisms - from around the world. Here are this year's 12 best

Prehistoric cinema: A silver screen on the cave wall

With cartoon frescoes, shadow theatre and a rudimentary form of animation, our ancestors knew how to bring their stories to life, says Catherine Brahic

Review of 2012: The year's biggest news at a glance

Halt to bird flu experiments, Greece's economic crisis, the Stuxnet computer worm, Curiosity arrives on Mars, and more

How does a traffic cop ticket a driverless car?

Rapid progress means self-driving cars are in the fast lane to consumer reality. Is the law up to speed too, asks legal expert Bryant Walker Smith

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China satellite navigation starts services to Asia

7 hrs.

The Associated Press

A Chinese satellite navigation network created to eventually compete with America's Global Positioning System has started offering services to Asian users outside the country.?

The network's spokesman, Ran Chengqi, said in a press briefing that the Beidou system is offering from Thursday services including positioning, navigation, time and text messaging to users in the Asia-Pacific region.

China expects Beidou to generate a 400 billion yuan ($63 billion) annual market for services to the transport, meteorology and telecommunications sectors.

China, and especially its military, have long been wary of relying on the United States' dominant GPS network, fearing that Washington might take the system offline in a conflict or an emergency.

Copyright 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Source: http://www.nbcnews.com/technology/technolog/china-satellite-navigation-starts-services-asia-1C7662782

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Is Britney Spears Getting Fired from 'The X Factor'?

If new reports are to be believed, Britney Spears' life is heading for a bit of a downfall. Sources say that the "Hold It Against Me" singer could be losing her job at The X Factor because she hasn't been exciting enough on the show.

Source: http://www.ivillage.com/report-britney-spears-getting-fired-x-factor/1-a-511148?dst=iv%3AiVillage%3Areport-britney-spears-getting-fired-x-factor-511148

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FREE Kindle Book - Personal Finance Collection by Liz Weston

Liz Weston on Personal Finance (Collection) is currently FREE for a limited time on Amazon. This collection includes two books: 'Easy Money' and 'Your Credit Score' and normally costs $33.99.

No Kindle? Simply download a?FREE Kindle Reading App and read Kindle books from your desktop or favorite device.

Note: Amazon prices can change at any time.?

Source: http://www.momsavesmoney.net/2012/12/free-kindle-book-personal-finance.html

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Madoff Prison Letter Rails Against Insider Trading, Lack of Financial Transparency

Source: http://www.thehollywoodgossip.com/2012/12/madoff-prison-letter-rails-against-insider-trading-lack-of-finan/

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How is hearing loss tested? - Ask Doctor K, Harvard Medical School

DEAR DOCTOR K:

I?m losing my hearing so my doctor has scheduled an audiological evaluation. What will this evaluation tell me?

DEAR READER:

An audiological evaluation identifies the severity of your hearing loss and the frequency range in which it occurs. This information may help identify the cause of your hearing loss. It?s also essential for determining whether you could benefit from a hearing aid and, if so, which style and type would help the most.

When a sound wave enters your ear, it hits the eardrum. Several tiny bones transmit sound waves from the eardrum through fluid, into the inner ear. There lies a snail-shaped organ called the cochlea that is covered with tiny hairs. These hairs generate electrical signals that travel along the hearing nerve (the auditory nerve) to the brain. (See illustration.)

How we hear Sound travels in waves through the air (A) into the ear canal (B), where it is amplified and vibrates the eardrum (C). The eardrum vibrates the tiny bones known as the ossicles (D), which transmit the vibrations through the oval window and into the fluid in the cochlea in the inner ear. The cochlear fluid (E) moves in waves, setting in motion the sensory hair cells inside the organ. The hair cells release electrochemical signals that travel along more than 30,000 auditory nerve pathways into the brain (F). ?

The evaluation is done by a hearing specialist, or audiologist, in a specially constructed booth that shuts out all unwanted noise. It tests the different parts of the ear that are necessary for hearing:

• Pure-tone test. Each of your ears, in turn, is exposed to sounds of different frequencies and decibel levels. (Frequency is the pitch of a sound. A decibel is the measurement of the loudness of a sound.) The pure-tone test identifies the quietest tones that you can hear at different frequencies.
• Next is a bone-conduction test. This test helps establish whether your hearing loss is primarily sensorineural (caused by damage to the cochlea, hair cells or auditory nerve) or conductive (caused by a blockage of sound transmission through your outer or middle ear), or a combination of the two. This test will also help determine whether your hearing loss can be medically corrected, and the kind of hearing aid you need.

Two additional tests will evaluate how well you hear and understand spoken words:

• Speech reception threshold test. You will hear words, instead of tones, through your earphones. The words start out loud and gradually get softer. The test identifies the decibel level at which you can understand and repeat only half of the words.
• Speech discrimination test. With age, many people can hear words loudly but not clearly. A speech discrimination test assesses how well you understand words. A high score on this test means that you are likely to benefit from a hearing aid. That?s because your problem in understanding a spoken word comes from not hearing the word loudly enough, and a hearing aid can amplify the loudness of sounds.

Today?s technology for testing your hearing has improved greatly since I was in medical school. Even greater advances have been made in hearing aids. They not only work better but they?ve also become tiny ? people often don?t notice you have one. For many of my patients, hearing tests followed by the right hearing aid has greatly improved the quality of their lives.

Source: http://www.askdoctork.com/how-is-hearing-loss-tested-201212264015

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Where To Go To Play Fantasy Football ? Recreation and Sports ...

The NFL and college football are without a doubt the most popular sports in America: Lets face it football is king. The increase in football?s popularity has led to an explosion in fantasy football. Looking for the best inside info in fantasy football has become virtually as popular to fans as finding free nfl picks when betting on games against the spread .

If you?re a beginer to playing fantasy football, we can assist you in learning everything you need to know to operate or participate in a fantasy football league.

Finding free tips for fantasy football is easier than ever, thanks to the advent of quite a few Internet sites. For example, the CBS Sports Web site offers several articles of free fantasy football news and player information. The Web site will give their visitors free picks and sleeper tips for a fantasy football draft. Or you can find tips and insider secrets for building a fantasy football lineup. Fantasy football experts evan have online chats or take e-mail questions from fantasy owners, giving suggestions on sleeper picks or on lineup changes. A lot of fantasy football Web sites also offer a list of the best players ranking and the top picks to draft.

If you?re looking for a site to join or start a fantasy football league, again, several Web sites can help you. You can be in a league with friends and family, or you can choose to join a league of strangers ? which can be helpful for avoiding excited arguments over fantasy football during family gatherings! Almost all sites are free to use for all fantasy team owners, but some do require a subscription or entry fee. CBS Sports and ESPN.com both are good sites that offer the option of having your own or joining a league with other players. Both sites also offer a variety of options for operating a league. For example, you can choose to set up your own scoring rules or eligibility rules, making your fantasy football league truly unique .

Fantasy football isn?t isn?t only the NFL, also. Fantasy college football in recent years have been growing in popularity, too. People playing in a college football fantasy league can choose to pick player from conferences or teams they are familiar with , or they can draft players from college football as a whole. CBS Sports has just announced plans to add a fantasy college football predictions area to its Web site.

Obvisously, fantasy leagues are not limited to fantasy football, but it has become the most popular. There are several different types of pro and college sports that can be played in a fantasy league as well, including major league baseball, basketball, hockey, auto racing, and golf.

Related:

Madden NFL 13

Madden NFL 13 X360

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Source: http://recreationandsports.deadale.com/uncategorized/where-to-go-to-play-fantasy-football/

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Investing in big data's second act - Fortune Finance: Hedge Funds ...

By Hollie Moore Haynes, contributor

The list of life's certainties has gotten longer. Along with death and taxes we can now include information overload. The amount of data generated on a daily basis has exploded, overwhelming people and organizations alike. This creates an opportunity for many types of investors, including private equity firms, to turn information overload into smart data that can drive decision-making at the highest levels of enterprise.

For private equity investors this means two things: Investing in the emerging leaders who are building the apps, infrastructure and services that businesses need in order to capitalize on the data revolution, and ensuring that our portfolio companies are effectively using these capabilities to drive the success of their businesses.

Welcome to the Big Data opportunity:? Research firm IDC expects Big Data to grow from $3.2 billion in 2010 to $16.9 billion in 2015. Peter Sondergaard, Gartner's global head of research, says that by 2015 we'll see 4.4 million jobs devoted to the global support of Big Data, with 1.9 million based in the U.S. He also predicts a jobs multiplier effect ? each IT job created by Big Data will generate three more positions outside of IT.

How new is this era, exactly? Some say that we are still in the nascent stages of the Big Data revolution, and the way to participate is via early-stage venture capital firms taking stakes in young startups. This is actually not the case. What we are witnessing is the evolution of enterprise intelligence, with companies continuing to refine their data strategies and sector winners beating their competitors by using their customer, market and product data more effectively.

Until now, Big Data was not synonymous with "smart data." Business intelligence until recently has meant enabling IT departments to warehouse and organize information that might be reviewed periodically by senior managers.? The intelligence was on the periphery of the decision-making process. Still, most enterprises adopted these tools very broadly and investors in these companies profited. IBM acquired Cognos.? Oracle acquired Hyperion.? And innovation moved on to the next set of emerging leaders.

The second act of Big Data is about action. This time intelligence will go beyond reporting. It will live at the heart of the organization, not at the edges. It will involve moving from historical insight to predictive information, enabling managers to make smarter decisions. To match these new capabilities, enterprises are building a new layer of infrastructure, applications and services.? No industry will remain untouched.? Investors have many options for participating in Big Data. While winners will be found among the startups and early stage venture capital firms providing the infrastructure layer, we believe that big successes will come from enabling the business users, providing intelligence applications and services or designing entirely new business models within verticals.

The winners of the second act of Big Data are now emerging. How can an organization place itself among them? First, it needs to understand the opportunities and the threats of this continuing, massive change. Second, it needs to start investing now in people and technology in order to avoid missing out as the second act unfolds.

A new set of Big Data investment opportunities exists in players ranging from the law enforcement and healthcare sectors to finance and government. We believe that Big Data is transforming how enterprises approach business issues. Providers of enabling technologies and business innovators all have opportunities for enormous success here. Who will be the winners in Big Data's second act? The list will certainly include private equity firms who can effectively direct investment in the trend. As for generalist investors, they should make sure their portfolio companies have an eye on the Big Data evolution to leverage their mountains of data and to see the road ahead.

Hollie Moore Haynes is a managing director with tech-focused private equity firm Silver Lake, where she is focused on the firm's growth and middle-market strategy, Silver Lake Sumeru. She joined the firm in 1999, and works out of its Menlo Park, Calif. office.

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Source: http://finance.fortune.cnn.com/2012/12/26/invest-big-data/

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